My Account page is one of the most visited sections of an e-commerce site. Users access their profile section on a regular basis to monitor orders, edit their personal information and payment methods, and so on.
For this reason, it is essential to both offer a usable area – that is built so that users can easily find the information they’re looking for – and to take advantage of this section by adding custom contents, promotions, and information that can help you loyalize your users and push them to buy.
